With a degree in Astrophysics...

...It was obvious that a career in CRM and Data beckoned.

Well, at this point I'm assuming you're not interested in my hobbies, family life or the colour of my car - although in all fairness you could use that to help slot me into one of those demographic pigeon holes.

What do people say about me?

Gian is genuinely one of the most knowledgeable and influential CRM experts in the world - James Brown Senior Strategist 

 Gianfranco is the anti-christ of traditional CRM and small thinking. I hugely admire his ability to be innovative within the often maligned discipline of CRM. Thinking about it in ways that bust myths and break it out of e-mail and DM stereotypes. He makes it accessible, effective and - surprisingly - inspiring! - Dickon Laws currently Business Director at 12th Floor @ OgilvyOne

Gianfranco is a true inspiration to us all. His knowledge is incredible and he makes sense out of what can be daunting for colleagues and clients. He gives really strong strategic advice and recommendations and is always amazing in front of clients who truly respect him. Gianfranco is a real character and a team player and I personally have learned a tremendous amount from him. He is also bloody good fun to work with -Pamela Williams currently Head of Customer Engagement at Sky