CRM Mini MBA - CR(M)BA
Course Launch Date: September 2025
Mark your calendars! This comprehensive 10-week Customer Relationship Management (CRM) course is set to launch in September 2025. Designed to provide in-depth knowledge and practical skills, the course will guide you through the essentials of CRM, loyalty, and personalization strategies.
Course Duration: 10 Weeks of Immersive Learning
Over the span of 10 weeks, participants will engage in interactive modules, real-world case studies, and hands-on projects, ensuring a thorough understanding of CRM fundamentals and their application in today's dynamic business environment.
Why This Course Exists: Mastering CRM Fundamentals Amidst Rapid Change
In today's fast-paced business environment, the core principles of Customer Relationship Management (CRM), loyalty, and personalization have become more crucial than ever. As technology advances and consumer behaviors shift, understanding these fundamentals is essential for building lasting customer relationships.
Why Enroll in This Course?
Strengthen Core Principles Amidst Change: While tools and platforms evolve, the foundational aspects of CRM remain constant. This course emphasizes these enduring principles, ensuring you're equipped to adapt and thrive in any business climate.
Cut Through the AI Noise with Solid Strategies: The business world is buzzing about Artificial Intelligence (AI), but without a solid CRM strategy, AI tools can become overwhelming. We'll teach you how to integrate AI thoughtfully, enhancing your customer interactions without losing the personal touch.
Stay Ahead with Continuous Learning: The digital landscape is ever-changing. Our course offers ongoing support and regularly updated materials, ensuring you're always informed about the latest trends and best practices in CRM.
Enhance Your Career Prospects: Companies are on the lookout for professionals who not only understand CRM tools but also grasp the underlying strategies that drive customer loyalty. This course positions you as a valuable asset in any organization.
Join a Supportive Learning Community: Beyond the course content, you'll gain access to a community of like-minded professionals and experts. This network provides continuous support, feedback, and opportunities for collaboration, enriching your learning experience.
Join the Waiting List
Don't miss out on the opportunity to elevate your CRM skills and stay ahead in your career. Join our waiting list today to be among the first to access this comprehensive course. Equip yourself with the knowledge and support needed to excel in the evolving world of Customer Relationship Management.
But wait, there’s more
This isn’t just an opportunity to learn through a Continuing Professional Development (CPD) accredited course (often referred to as Continuing Education (CE) or Continuing Professional Education (CPE) outside of the EU)!
CR(M)BA offers entry to lifelong access to
updated thinking on a quarterly basis
new modules every year
MBA frameworks and how to apply them to CRM
access to coaching and mentoring from carefully selected seasoned practitioners
the CR(M)BA Book Club with regular ‘Meet the Author’ sessions
Curated by:
The creator and head curator of the course will be Gianfranco Cuzziol MBA.
Gianfranco has over 25years experience working both agency, solution provider and brand side. He is a recognised thought leader in this space and is the author of In Pursuit of The Trivial, an Amazon best selling book
Price?
TBC but will have flexible entry options including:
single user access
discounted access for concurrent users from a single organisation
the opportunity to have the course delivered to your team on site