Yum! Brands and AI, CRM, Data and Personalisation AI, CRM, Data, Loyalty, Personalisationgianfranco cuzziolMarch 25, 2025AI, data, CRM, Personalisation, loyaltyComment
Understanding Retail Media: The Marketer’s Guide to the Future of Shopping CRM, Data, Retailgianfranco cuzziolFebruary 10, 2025crm, retail, media, Personalization, Personalisation, customer experienceComment
A Brief History of AD BC CRM, Data, Strategygianfranco cuzziolJanuary 14, 2025data, MeasurementComment
Measuring the Impact of Generative AI in CRM, Loyalty, and Personalisation: A Data-Driven Approach AI, CRM, Datagianfranco cuzziolJanuary 13, 2025AI, loyalty, CLV, Measurement, dataComment
The True Purpose of Omnichannel: Meeting Customer Expectations or Simply Keeping Up? gianfranco cuzziolSeptember 26, 2024Comment
Tailoring loyalty programmes to changing consumer expectations gianfranco cuzziolJuly 23, 2024Comment
Navigating the Complex World of Customer Data Platforms: A Refined Strategy Data, Personalisationgianfranco cuzziolFebruary 7, 2024CDP, customer experience, dataComment
Beyond the CV: Henry Ford's Unconventional Approach to Talent Selection Leadershipgianfranco cuzziolFebruary 4, 2024leadershipComment
Multichannel, Omnichannel or just Shopping? CX, Personalisation, Omnichannelgianfranco cuzziolNovember 15, 2023Omnichannel, retailComment
The Instant Gratification Paradox AI, CX, Retailgianfranco cuzziolOctober 2, 2023AI, cx, retailComment
How Netflix Might've Known About Your Love Life Before You Did gianfranco cuzziolAugust 16, 2023Comment
Dear ChatGPT... Data, Personalisation, AIgianfranco cuzziolFebruary 1, 2023AI, ChatGPT, Personalisation, PersonalizationComment
Is the future of loyalty pointless? Data, Loyalty, CRMgianfranco cuzziolAugust 8, 2022loyalty, Personalisation, trust, subscriptionComment
